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State of Washington Student Achievement Council
Ready, Set, Grad
Commissioned by the State of Washington Student Achievement Council, the video campaign spotlights first-generation college students with the goal of demystifying the college application process and promoting college attendance amongst students from underrepresented communities.
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State of Washington Student Achievement Council
Ready, Set, Grad
Commissioned by the State of Washington Student Achievement Council, the video campaign spotlights first-generation college students with the goal of demystifying the college application process and promoting college attendance amongst students from underrepresented communities.
“Collaborative and easy to work with… The one thing that impressed me was the care they took in working with our student ‘actors’… making sure the kids were comfortable throughout the process.”
State of Washington Student Achievement Council
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Web Spots
A series of web spots featuring one-on-one interviews with recent grads of all backgrounds as they retell their experiences with financial aid and their discovery of the resources available to them outside of college institutions.
Broadcast PSAs
Two broadcast PSAs filmed with local students showing the difficulties students often face, such as leaving home and balancing tuition with academic studies.
The PSAs end by affirming that the effort is worth it and directing prospective students toward resources to help them overcome these hurdles.
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